Frameworks used and trusted by

SAVE TIME AND BECOME A THOUGHT LEADER

The Only System You Need To Design Your Vision And Craft Your Strategy

I've put everything I learned, everything I use myself as a strategy consultant so you can benefit from all the time, effort and money that has gone into the experiences that made its way into this carefully compiled toolkit of the best strategy assets.

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MORE TOOLS TO HELP YOU ON YOUR JOURNEY

Here's Everything Else You Are Getting With Your Strategist Toolkit For $39

I am including a bunch of assets for FREE with the Strategist Toolkit so you have a wide range of resources to help you create strategies and influence decision makers.

Included

Strategist Toolkit

50 modern strategy frameworks organised into 7 modules - all designed to help you save time building strategy.

PRICE: $39
Included

7 Day Fast Start Video Series

The 7-day fast start video is exactly what it sounds like: a quick course to help you get going quickly.

PRICE: $249  FREE
Included

Killer Slide Breakdown

We walkthrough the components of a strategy slide so you can use the same tips for your next deck.

PRICE: $99  FREE
Included

Workshop Guide

Ensure you don't miss any crucial steps and get the most out of your brainstorm and strategy sessions.

PRICE: $149  FREE
Included

One Page Strategy Template

Save yourself the hassle of creating your own one pager and use my one pager slide template.

PRICE: $79  FREE
Included

Strategist Toolkit Cheatsheet

Cheatsheet for all the tools and models in the toolkit you can refer to if you just need a quick guide or refresher.

PRICE: $49  FREE
Included

Elevator Pitch

Make sure you are never caught out and always give a tight elevator pitch on the status of your work.

PRICE: $99  FREE
Included

Update Email

Use my formula of writing strategy update and recommendation emails that gets you instant credibility.

PRICE: $99  FREE
Included

Strategy Letters

21 days of advanced strategy techniques and lessons delivered directly to your inbox

PRICE: $149  FREE
Included

Strategic Thinking Method (New)

Online video course that shows you the exact steps to solve complex problems and craft strategy story.

PRICE: $299  FREE

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FOR ANYONE LOOKING FOR A BETTER WAY TO CREATE STRATEGY

How I Make 10-20 Page Strategy Slide Decks In 50% Less Time That Gets Backed, Inspires Teams And Unlocks Value For Clients

Using a simple Strategic Thinking model that guides you from 'rough idea' to 'clear answer', helping your Teams and clients solve problems, while at the same time positioning you as the thought leader

Discover the Model

Strategy is the most legitimate and useful skill to master

If you want to get paid for your thinking or be the go-to person in your company

Strategy is both art and science.

Which is one of the reasons it has always been difficult to learn, let alone master.

Problem Solving + Commercial Acumen + Visual Design + Storytelling + Execution

These are building blocks that make a powerful strategy.

And actually one of the most practical, and useful assets I have is the collection of strategy concepts and frameworks.

These are structured within the Strategic Thinking framework, which is a simple 7 step process to create a strategy.

This means whichever stage of the journey you are on, you can access the tools relevant for that step and draw inspiration to craft pages that best communicates an idea.

It's one of the secrets that lets consultants quickly build out a strategy document.

We are rarely starting from scratch which means it takes a fraction of the time to put together the document and lets us spend time on problem solving.

And the best part?

The entire process from starting with a raw idea and converting it into actual design is repeatable

It's called a Strategy Loop because strategy is often a process of iteration. And you run the ideas or problems the company faces through a structured process to consistently, and rigorously develop lasting solutions.

Making what I am about to share with you,

The single most effective method of crafting strategy - in any market and any niche...

It all starts with getting clear on the problem we are solving.

And that usually comes in the form of a clearly defined problem statement.

We then progress to varies stages that include deconstructing the problem, developing a hypothesis to test and analyse, which then leads to the next phase...

Design a solution and craft insights that we can weave into a compelling narrative.

The strategic narrative moves people to take bold action.

how do we go about learning the skill?

Our current educational system doesn't make it easy. Most universities are horribly outdated in their curriculum.

And the professors or lecturers teaching those university courses - most have not practiced creating strategy for clients for any meaningful length of time.

Online education has surpassed what you can learn in most colleges.

The issue online however is often you are looking for a needle in a haystack.

There is so much content, so many different (and often conflicting) viewpoints it is hard to find the strategy concepts you need to be successful in your work.

But chances are, you already know this.

So, who is this for exactly?

Anybody that falls into one of these categories:

You don't understand the formula for developing a strategy, structuring the information in your head, and crafting a narrative that you can sell to your audience.

You struggle to come up with high impact visuals and writing on a consistent basis (that build authority and trust with your teams or clients)

If you did start, you have no idea what is the best path to take (and feel like you aren't experienced enough).

You've already started - but struggle to create your own strategy, sell an idea or create visuals (without relying on past example work).

You don't have a system for turning ideas into a clear strategy or compelling story (so you save time, and get to build mode faster)

You've gone through online tutorials on the fundamentals of strategy and downloaded various guides or templates but still can't seem to get things to work.

You are stuck in analysis-paralysis, trying to decide how to take your strategy presentation forward (so you can influence teams and execute plans).

Whether you are a consultant, freelancer, new manager, seasoned leader, or a founder - the Strategist Toolkit helps you organise your thoughts so you can sell your idea and move people to take action.

Most successful strategists have a system and library of Visual assets

Using a proven system or process for creating strategy and then accessing methods, frameworks or tools, helps us assemble the building blocks of a strategy.

That's how you will be able to craft the strategy or execution plan for your clients or bosses in less time than it take you to do today.

And it works regardless of industry or discipline.

Yes, each discipline - brand, marketing, product, sales, service, tech and platform strategy - each require a different understanding of their set of objectives...

...But they can all be built on the same foundation of the Strategic Thinking Method.

It's the foundation method to solve complex problems and design the future state.

The understanding this strategy framework will unlock your creativity and build value.

Here's the process and details of how each part of the system works

The 7-step strategy framework is a reliable method to convert raw ideas into clear strategy.

Why this is the most powerful model to use in 2023 to make your next strategy...

...and how you can use it organise your thoughts and sell your vision.

Are you selling an idea to people right now? Is the resonating with your audience as much you want it to? Chances are its missing one thing. And today you can use the toolkit to get inspiration to grab the missing piece of the puzzle.

You only need a handful of the frameworks to make your strategy, which means you can keep going back to it again and again for future decks.

The fact that you can build an audience who respect you faster since you're the strategy author, means you front load the value and they are having a positive experience with you in a way that stands out from anyone else who just offer 'quick wins' or 'tactics'.

Creating a strategy using battle tested frameworks is an excellent way to promote, strengthen, and build your credibility and authority in your marketplace. It also makes it easy for your to do future work with your teams and clients since they have already started buying in to your vision and way of thinking.

Simple and easy to follow, the path is clearly laid out for you so you are rarely lost.

This model gives the people you work with peace of mind. You earn their respect and trust by demonstrating clear thinking and strong vision.

There's nothing worse than a clumsy or confusing strategy process, your stakeholders immediately lose confidence you are leading them down the right path.

It only takes one well-crafted strategy to build trust and inspire people - and even more important than that, to create real value by solving an important, complex problem.

Any successful leader knows it's easier to get people to take bold action if you present a compelling vision of the future and the steps that get you there.

The model gives you tools to solve problems, and even better, it actually helps you execute your next big move.

Limited Time Introductory Sale

Strategist Toolkit

50 modern strategy frameworks to structure your thinking so you can solve complex problems and craft your strategy.

Only $39 Today

LIST PRICE $89 (save $50)

Backed By My Unconditional 30 Day Money Back Guarantee

Who's this guy?

Hi there, I'm Shehraz

I'm Shehraz Ishak, an independent strategy consultant based in Melbourne, Australia. I create designs and strategies for businesses that want to solve a big problem, execute a transformation or grow customers and profits.

I've architected platform strategy to digitise the entire sales and service experience for a suite of products. I've designed monetisation strategy to unlock value from existing assets and create big $ for companies. I've created growth strategies that re-energise brands and turn its customer and sales trajectory to 'way up'.

I've been doing this stuff for 17+ years. And I've been lucky to work with the best of the best. I've also been around long enough to see how those strategies get executed in the real world.

Over time my strategies have evolved to become highly practical, and refined to what works and what can actually be built.

I've now distilled my learnings from designing, making and executing strategy for big and small companies into frameworks and tutorials for anyone looking to make a strategy or influence people to take action.

I've invested thousands into learning all aspects of strategy. I see a lot of theory and case studies, but rarely see it in a form I can 'pick up and use' straight away.

This is one of the reasons I decided to create a product which can be used as a one-stop shop of inspiration and frameworks in a context of a full strategy creation lifecycle, so wherever you are in the journey you have something practical you can use.

I've had to build my library of visual assets painstakingly over many years. I wished I had a similar guidebook when coming up the ranks.

Now I've carefully selected the best diagrams, frameworks and concepts and put it into a handy toolkit :-)

MODERN KIT

Crafted For Professionals

My favorite thing about the Strategist Toolkit is the concise yet rich content. It's highly produced and edited. No fluff and logically sequenced.

Eric Bakey

Innovation Consultant, Aviation Technology

INTRODUCING THE STRATEGIST TOOLKIT

50  Frameworks. 1 System That Works. All Designed To Get You Results

Over a decade of learnings distilled into a collection of the high impact visual assets that you can use this right away to make strategy and influence people. This covers the full strategy lifecycle, so wherever you are in the journey, you'll find inspiration.

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CONTENT

Here's Everything You Get Inside The Strategist Toolkit

This is dramatically different than anything you've ever read because it's more of a "complete guidebook" of frameworks that fully covers the problem solving and strategic thinking process. You won't find any fluff, 3rd party stories, or filler material here.

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MODULE #1

Define The Problem

Frameworks to help you clearly define the problem and guide you to construct a problem statement. You are answering "What is the problem?" and "Why is it worth solving?"

MODULE #2

Split It Into Small Parts

How do you eat an elephant? One bite at a time. Tools in this section show you the best way to break down any problem into its component parts (and also helps you check you haven't missed a piece).

MODULE #3

Analyse Each Part

Perform the detective work to validate your hypotheses. Find and analyse the data (and gradually solve each piece of the puzzle). Tools in the guidebook give you every possible way to investigate the data - this should cover 90%+ of your use cases.

MODULE #4

Create Insight

Find the truths in your research and analysis. Create and compile the "so what's" of each part of the investigation. Lift up a level and view the whole picture - find patterns and meaning in the data, the "gold nuggets", that you can inform your solution and story.

MODULE #5

Craft A Story

Bring your answers together into a structured, compelling narrative. This is a story that describes your proposed design, the impact it creates, why we should do it (and do it now).

MODULE #6

Make A Decision

Influence your teams and sponsors to make a decision using logical arguments. Use our evaluation and decision framework to create a visual + message that guides people to back the recommended option - this is the "go/no" milestone you need to move to execution.

MODULE #7

Take Bold Action

Create the execution plans, mobilise teams and start implementing the design. Use our outcome driven roadmaps to guide delivery and make sure teams are on the same page.

GET STARTED

Ready To Make Your Next Strategy?

Many reasons to use the Strategist Toolkit: save time, get inspired, design stylish visuals, tell a compelling story, get backed, and influence people to take action.

The price right now is $39 as an introductory special offer. The price will go up when the launch sale ends and I'll never discount it again. If you wait, you will end up paying more.

Regardless of any special discount - this toolkit gets you an unfair advantage now which means you can build a ridiculously good strategy in less time, with less stress.

Backed By My Unconditional 30 Day Money Back Guarantee

TOOLS FOR VISUAL COMMUNICATION

Practical & Easy To Use

Visual tools and frameworks to help you simplify ideas and get going on your strategy.

Use Immediately In Most Any Role

"I use Overnight Strategist as a quick and easy to use sounding board to ensure I am headed in the right direction when things get complex.

Very practical insights you can start using immediately in most any role.

Really like the 5-minute daily reads in my inbox."

David Knodle

Head Of Global Supply Chain Value

Concise, Pragmatic & Actionable

"This framing and guidance is clear to use, concise, pragmatic, actionable and allows me to get right on with becoming more effective.

The various formats are much appreciated, short text and video, not having to sift or follow a wandering path through non-actionable content or fluff."

Katherine Chajka

Senior Product Manager

what's inside?

Here's what you are going to discover in the strategist toolkit...

...and what it means for you and your business:

The simple, yet powerful structure of the 7-step strategic thinking model (and how it works) - so you can engineer it in your business - making it the single biggest untapped asset in your business...

Don't know how to clearly define a problem? Discover the exact process on how to identify the problem you are actually solving where the real needs of the market are not being met - and which specific characteristics are needed for a clear problem statement (so you don't miss any important dimension)

Why spending extra time to frame the problem is actually a good thing (and in fact - if others are rushing past it) it's a GREAT thing, because you'll discover exactly where to focus your energy and solve the right problem.

How to select the best method of problem definition (and the benefits of each way) using a 3 point scale from low to high difficulty so you have a tool in your kit for any size and complexity of problem.

How to use the logic tree framework to breakdown your problem into its component parts - allowing things that were otherwise cluttered or murky immediately become crystal clear (and it works every time because it is a fundamental concept of structured thinking) - hint: we naturally 'bucket' items without being fully conscious of it...

Why you should use a hypothesis based approach to investigation (and how it automatically increases the level of confidence on your business opportunity) - which results in more revenue and profit...

The super simple bucketing method (for when you are short on time) - and why its still a critical tool in the kit for creating order - that just about everyone misses...

Why your analytical needs are NOT all the same - how to use the 3 different levels of analytical methods (and why you only need 1 or 2 to nail the investigation) - plus how to visualise the results with impact and strengthen your message...

Why you only need a core set of data visualisation patterns (that covers virtually all of your data analysis needs) without needing to sift through the 100 different options on the internet - and still produce a higher quality result...

The secret behind understanding unit economics (and how it helped us design 7-8 figure revenue opportunity) - and why this is one of the most critical components of launching a new offer or initiative - that is often overlooked...

Why you should also include question based analysis in your analytical toolkit (and how it gives you a different, but equally important, perspective on your analysis) - which results in a more thoughtful strategic answer...

How understanding and applying both quantitative (numbers) and qualitative (question) based investigation options allows you to examine complex problems in any market or niche - regardless of the size of your business (in fact, the bigger your business, the better this approach works...)

Secret takeaway structure framework you've never heard of (which organises visual and text based diagrams on a continuum) - different than how everyone else looks at it (slow way) - and why it consistently generates faster results when creating your visuals...

The simple tri-column design that is the staple in any strategy deck where we organise information and insights (if you are stuck and need something that always works) - this is the same outline we use in all our strategy decks...

The modernised version of the classic heat map where we structure large amounts of data so your audience can easily consume the information and understand the meaning to their business (and how you can use different variations for your use case)...

The exact method we use to visualise market positioning for easily showing the unique space your brand, product or service stands among competitors with one simple diagram (spoiler: this is so powerful that we often use it nearly every growth strategy)...

The difference between "mapping a process" and "designing a journey" (and why designing a journey is key to getting your audience to visualise the target experience) - and why its critical in creating impact with your strategy - many are doing this backwards...

The step-by-step process for developing your strategic narrative and story, and how to exactly bring together your analysis and insights - so you create a compelling story that your audience 'gets' and helps you 'get backed'...

A simple process for writing story that converts (without having to be a top tier strategy consultant) - this is the same formula we (and our our peers) use on all our decks...

How we can use brand and movie style storytelling (as alternate story frameworks) if we want to create more emotion than the usual business style presentation

The exact formula for creating a highly effective, yet simple evaluation criteria that not only helps you land a decision for the recommended option but creates advocates that spread the message and attract more internal supporters (this alone makes up 80%+ of most decision style pages we've made for clients)...

A system for creating decision tree diagrams for complex options and how you can use probability to examine the results of each decision - so you pick the options that gives you the best chance of success...

The secret to becoming an effective decision maker - allowing you to execute faster than ever before - which leads to better implementation - which leads to more profits overall...

Why it's important to create an "integrated execution roadmap" and how to structure your implementation plan so you easily orchestrate the move from 'strategy' to 'execution'...

How to create a "zero to one" approach visual that clearly shows the steps to take to get an initiative or product off the ground (and why once you understand this) can remove friction points holding you back from getting buy-in.

The toolkit has a broad range of strategic frameworks so you get inspiration and practical tools to solve problems, think strategically, inspire with compelling story and execute your next big move.

And as a result you're going to be able to...

Structure the information in your head and craft a strategic narrative

Design stylish, high impact visuals for your strategy or pitch deck

Save time in selecting and making charts for your strategy

Quickly figure out which framework and diagram to use to communicate any idea

Follow a clear strategic thinking process to go from 'idea' to 'answer'

Inspire and rally teams to a clear and powerful vision

Create a compelling story that brings together all your analysis and insights

Influence decision makers to back your recommendation and take action

Plus You're going to get 7 bonuses valued at $1,273 with your Strategist Toolkit...

...Starting off with the...

Included

7 Day Fast Start Video Series

Online Course

How to architect your strategy using the 7-step strategic thinking model

How anyone can organise their ideas into structures that create clarity

The importance of combining visual design and storytelling for powerful strategy decks

PRICE: $249  FREE

Plus, you're going to get...

Included

Killer Slide Breakdown

Online Video Lesson

What is the anatomy of a perfect strategy slide (and the dos/don'ts)

How to make sure your page stands out and keeps your audience reading

PRICE: $99  FREE

And you're also getting...

Included

Workshop Guide

PDF Download

How to run a brainstorming or strategy session that keeps people engaged and generates quality input for your strategy

What to do before and after the workshop to get the most out of your attendees time

PRICE: $149  FREE

On top of that, you're going to get...

Included

One Page Strategy Template

PPT Slide Download

Our go-to one page strategy slide template you can start using immediately

Use it as a standalone to communicate your idea or as part of a bigger strategy doc

PRICE: $79  FREE

And along with that, you're also going to get...

Included

Strategist Toolkit Cheatsheet

PDF Download

Handy cheatsheet or reference guide to the toolkit so you can find inspiration at a glance

PRICE: $49  FREE

And if that wasn't enough...we're also going to give you...

Included

Elevator Pitch

Online Video Lesson

Use my ABC 123 method to create and deliver the perfect elevator pitch.

How to create a concise message, and never stumble when asked "What are you working on?" or "What's the status?"

PRICE: $99  FREE

And we'll also give you...

Included

Update Email

Online Video Lesson

How to structure and write a strategic recommendation email that you send to decision makers

How you can establish authority and competence using our writing techniques

PRICE: $99  FREE

And you are also going to get...

Included

Strategy Letters

Email Series

21 days of advanced strategy techniques on topics like "big strategic moves", "designing differentiation" and "influential writing"

Practical lessons based on real world strategy engagements

PRICE: $149  FREE

And along with all of that, we'll also give you...

Included

Strategic Thinking Method (New)

Online Video Course

How to be a strategic thinker so you can solve complex problems, craft strategy story and influence big decisions

How to use the tools in the Strategist Toolkit to make ridiculously good strategy

PRICE: $299  FREE
Limited Time Introductory Sale

Strategist Toolkit

50 modern strategy frameworks to structure your thinking so you can solve complex problems and craft your strategy.

Only $39 Today

LIST PRICE $89 (save $50)

Backed By My Unconditional 30 Day Money Back Guarantee

TESTIMONIALS

What My Clients Say

See what industry leaders and my happy clients are saying :-)

I am excited to see Shehraz share his knowledge and experience through the Strategist Toolkit.  Having worked closely with Shehraz on numerous projects and across a number of industries, I have witnessed his deep knowledge of strategic thinking, his ability to navigate ambiguity and formulate innovative, effective strategies.  His communication skills make him an outstanding educator.  He can distil complex concepts into digestible and engaging content, making strategy accessible to individuals at different levels and with different backgrounds.  I look forward to seeing Shehraz help empower and inspire others to solve complex business problems, drive strategic clarity and impact.

Ricky Lam

Commercial Director, SEEK

PHD, Yale | Assoc. Principle, McKinsey
Founder & CEO, Proquo

I wish I had access to the Overnight Strategist method earlier, particularly during the early stages of my career. Its potential to accelerate learning and foster personal growth is incredible. I frequently find myself referencing its high quality content and using the frameworks and templates. Whether you're on the lookout for an exciting new role, aspiring to grow in your current position or working on your own venture - the Strategist Toolkit is a valuable resource. Shehraz’s down to earth style makes consuming the content easy. I love the practical and actionable strategic tools and his systematic approach to building strategy. 

Ankur Sharma

Global Product Marketing Lead, AWS

MBA, MIT Sloan School of Management
Product Marketing Lead, Microsoft

Shehraz has a unique ability to decompose very complex problems, into digestible component parts and critically analyse and recommend a path forward. He is skilled at extracting complex data and visualising them in a simplified way to communicate effectively with a broad range of stakeholders ranging from individual subject matter experts to C-suite executives.

Ange Bao

Senior Head of Product, SEEK

GM Digital Transformation, Vocus
Director Consumer Products, Telstra

Shehraz is a great strategic and analytical mind who worked with many large global organisations. He not only has a deep understanding of strategic frameworks but also practically uses them in complex situations. I highly recommend Shehraz’s product suite for anyone looking to grow their strategy skills.

Prabash Galagedara

Group General Manager, Telstra

#1 Bestselling Author on AI
Board Member, Data Standards Body

“I had the pleasure of working with Shehraz on breakthrough options for our commercial strategy. Shehraz’s ability to design, analyse and assess strategies was truly impressive. Shehraz's strategic insights and innovative ideas were outstanding. His professionalism, clear communication, and consultative approach made the entire process seamless and enjoyable. I highly recommend Shehraz to any organisation seeking a consultant to help them. It's great to see him now share his expertise and knowledge on building strategies through the Strategist Toolkit, and give confidence to others to build great strategies.

Abi Viranda

Head of Pricing & Commercial Strategy

MBA, Melbourne Business School
Consultant, LEK Consulting

I signed up to the Overnight Strategist and I’m excited to use the tools to create my strategy decks. I’ve known Shehraz for over a decade and seen him create amazing strategies for projects, departments and companies. Shehraz is an exceptional strategist who knows how to engage with executives and teams alike and communicate their vision clearly, layering messaging and impact. Who doesn't want to get better at this?

Ben Williamson

CEO, Investorhub

CFO & COO, LEDified
Advisory Board Member, PROPL

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SAMPLE VIDEOS

Sneak Preview

Here's a sneak peek of the new Strategic Thinking Method video course that is included for FREE with the Strategist Toolkit. You learn about each of the 7 steps of strategic thinking and how to use the Strategist Toolkit to solve problems and craft strategy story.

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PROVEN & PRACTICAL

How we compare

The Overnight Strategist system is constantly refined based on real world learnings from on our own strategy engagements or those of our peers so they remain fresh and relevant. Most university and online courses are teaching outdated theory that isn't actually usable.

OTHERS
Modern & stylish
Bland
Easy to use
Hard
Fun & engaging
SNORE-FEST
Full strategy loop
Gaps
Proven in real world use
Theory
Simple and friendly
Clunky
Up-to-date
DATED

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PEEK INSIDE

Quick Look

Here's a sample of frameworks and tools direct from the Strategist Toolkit.

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TESTIMONIALS

What Our Customers Say

See what our strategists are saying about the Overnight Strategist :-)

Great experience and well worth the investment! Get this now!!!

Robert A.

Business Owner

I'm an internal management consultant to a global aerospace manufacturing company. I'm working to build my own independent firm -- specifically leveraging visual thinking to help engineers tell better innovation stories, get executive buy-in faster, and close big deals in defense tech.

The Strategist Toolkit is helping me understand what quality consulting deliverables look like, see behind the scenes to develop a solid corporate strategy for clients, and to use visual frameworks and patterns effectively. My favorite thing about the Strategist Toolkit is the concise yet rich content.

It's highly produced and edited. No fluff and logically sequenced. "Tradecraft Strategy Partners Don't Want You To Know" I'd recommend this program for someone serious about getting into management consulting and wanted to deliver it in a fresh, modern manner.

Eric B.

Innovation Consultant

I just downloaded your toolkit and will give it a whirl! I’m impressed by your product and especially your visual design. Nicely done!

Masood R.

Chief Strategy Officer

Love what you are doing!

Alisa M.

CEO, Strategy Consulting

I thoroughly enjoy the material that the Overnight Strategist puts out. What I love most about it is it’s given in bite sized pieces, it’s incredibly insightful. And you can put it into action right away. I will be using it for the rest of my life. Thank you so much!

Rick N.

Adjunct Professor

This whole thing is awesome. No one teaches this stuff!!! It’s perfect timing too because most of my clients are at pivot points.

Kalen A.

Brand Strategist

Found your guides very useful and the videos helpful explainers.

Jack T.

Senior Manager

Shehraz ~ I have bought a bunch of online courses before but seeing yourself, I can see the amount of time and effort you've put into it.

Kit P.

Founder

I find this content very insightful. You also have a gift of breaking down what can be very abstract into easily digestible pieces and I appreciate that. Thank you!

Sabina H.

Senior Manager

I am enjoying the toolkit! I really appreciate that the design looks really clean and modern.

Nox V.

Product Operations Manager

I am a FP&A senior director at the intersection of finance and strategy. Overnight Strategist has helped sharpen my decks - and thinking - around strategy and influencing change within my organization.

It’s the ABCs of strategy that all practitioners need to know. Highly recommend!

Chad B.

Senior Director

I am enjoying all your content and learning a lot. Thank you for putting together the excellent training.

I want to be learn to be more strategic, innovative, and influential to provide more value and help get better outcomes for the internal clients I serve and hopefully make impact at a national level in the future.

Elaine T.

Director, Healthcare

I work in strategy, innovation, and sustainability with highly varied stakeholders across many functions.

I've found the content from Overnight Strategist to be most valuable in its curation of strategy and decision making content that can be used in different situations.

It's a condensed bundle of value useful for learning and applying a wide range of topics, approaches, and frameworks that use clear visualizations and examples.

It's great if you want a go-to resource for a library of options on "when to use what" to best present ideas and make decisions.

Greg K.

Senior Manager

My name is Amanda and I am currently a consultant, but have struck out on my own and have always seen the world from a more strategic perspective. I had been looking for a set of frameworks to help me focus my efforts and the Overnight Strategist is legitimately the most comprehensive and streamlined set of tools and instruction I have come across about anything frankly. I think this product is excellent and wish I had it years ago!

Amanda M.

Independent Consultant

I absolutely love the way your mind works. It's very rare to find someone who can take a very abstract concept like strategy and break it down in all it's piece and components. Looking forward to your continued growth :)

Kam S.

Entrepreneur

I signed up for Overnight Strategist because in my role as an Account Manager at a data integration consulting firm, I’m often leading meetings with team members in clients.

I wanted to further develop my strategic thinking skills in order to communicate my ideas clearly, and position myself as a strategic advisor within my organization. Overnight Strategist has empowered me with tools that allow me to do that.

Chris W.

Account Manager, Tech Consulting

Love your kits!

Rachael M.

Product Manager, Tech

A wonderful toolkit that has been curated with numerous valuable resources in one place.

Ian M.

Product Innovation Manager

Wow! You've put all the sketches, notes, educational materials (and more) into these incredible diagrams - these slides cover it all! Thanks and great work Shehraz!

Rachael H.

Digital Content Strategist

I have been in marketing for over 10 years and created strategies but this is a level of simplification I have been looking for.

Kyle G.

Marketing Strategist

Great content so far! Thank you for your quality training and methods!

Jory T.

Director

Thanks for the insightful program. Loving it so far.

Meridith L.

Consultant, Tech

Loving your program! I'm glad I could support your brand since you truly deserve it based on the quality of your work.

I'm confident it will provide me with insights and techniques that I can apply in my entrepreneurial ventures.

Keep up the fantastic work, and I look forward to seeing your brand grow and evolve.

Erick M.

Strategist, Commercial Real Estate

Thank you again for this resource. It has really helped me refine my approach, given me confidence in the work I did when I was just guessing at how to start this process before I found your tools, and got me unstuck a few times when I truly didn’t know what to do next.

I’ve been presenting and refining the nearly final product for the last month to get buy-in before its finalized and everyone is impressed 😊

Adriane J.

Senior Manager

Wanted to say thanks for all your content and insight! Prior to this, strategy plans were just written in outline form. Snooze-ville.

I've made a couple executive summaries and another plan that only used one type of visual, but this was the first full report to use multiple different visuals.

Everyone who's seen this on my team here is stoked! Thanks again!

Jon N.

Senior Marketing Strategist

Thank you for putting the Strategist Toolkit together! It helps visualize the multitude of different strategies that I can use in my role.

Gerard M.

Director, Client Services

I’ve only recently found you and bought your course. It has been really eye-opening. I’m a newbie consultant/ops strategist for tiny online businesses (businesses that make less than $2 million/year) and definitely would like to know how to productize my thinking.

Mona R.

Ops Strategy Consultant

I'm Girish Kumar, Senior Director of Big Data Engineering at a leading Fintech company. My current focus is on sculpting an impactful big data strategy that translates into tangible business outcomes for our organization.

The Strategist Toolkit has been instrumental in refining our strategic planning approach. It offers a clear and structured framework that has seamlessly integrated into our processes.

The one-page strategy template was particularly impressive, garnering appreciation from our C-suite leadership.

What I admire most about the Strategist Toolkit is its intuitive design and practicality. It not only offers tools but also equips you with actionable insights, making complex strategic planning more accessible and actionable.

Girish K.

Senior Director, FinTech

Already gaining many insights Shehraz! Appreciating the opportunity to learn from you.

Michelle S.

Founder & Chief Strategist

I just started looking thru the content I purchased and I love it!

Misti D.

Senior Manager, Enterprise

This includes great frameworks and if you have some experience with marketing or planning they will be easy to use.

I especially like the daily emails that give you a quick take for each step.

Lisa. G

Product Marketing Manager

I'm really enjoying your course and the content, valuable and helpful. Thanks.

Kirsten M.

Senior Marketing Manager, Tech

I am loving your content – both cerebral and practical, and it def helps to have examples to show how to apply to our work. I’ve recommended your Toolkit to 5 friends already!

Taryn T.

Vice President, Media

I just wanted to say that I love your work! I rarely read emails like this, but yours are all super helpful and insightful. I’ve even bookmarked a few of them for reference later.

Christina D.

Vice President, Marketing

Congratulations on a terrific educational portal, content, and resources. I have found your site immensely practical, applicable, and helpful. I’m very happy with the purchase.

Given the immense effort you've put in, I think it will be great for you to know that everything I've read on your site aligns perfectly with how I have seen the best consultants and marketers do strategy.

Carlos M.

Senior Director, Strategy

You have to work hard to make your thinking clean to make it simple. But it's worth it in the end because once you get there, you can move mountains.

-Steve Jobs

The World's Best Money Back Guarantee

And Why You Can't Lose With This

Download everything. read it. use it.
if not 100% happy, get a refund And Keep The Materials.

Here's How The Guarantee Works

I know that before I get into anything…

…I’d like to know what I’m buying and that it’s backed by a solid money-back guarantee.

And I want you to be comfortable with this buy.

And even though it’s only $39...like my grandpa used to say “Test drive the car before you drive it off the lot”…

So here’s what I’ve arranged:

Download the materials, watch each lesson, but more importantly apply what you learn in there and use it for your next strategy.

And if you’re not blown away by what you learn.

Then just shoot me an email and request a refund within 30 days.

We’ll refund you your $39 and let you keep the Strategist Toolkit free of charge.

How’s that for the world’s best money back guarantee? I’d say pretty good!

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Frequently Asked Questions

Who is this for?

This is for anyone who wants to organise their ideas, save time, solve complex problems and tell compelling stories. Consultants, freelancers, managers, specialists, coaches, creatives, leaders, business owners or founders, and so on can use the toolkit materials.

What is the Strategist Toolkit?

The Strategist Toolkit is a collection of 50 stylish, modern strategy frameworks organised into a 7-step strategic thinking process. I've distilled my near two decades of experience into a toolkit of my favourite frameworks and tools. These are the strategic assets I use for client strategy work. They are suitable for any market or niche. The toolkit is designed to save time and give inspiration for your strategy. And if you are lost or stuck, it gives a helping hand with a number of visual diagrams you can use wherever you might be in the strategy lifecycle.

How is this different than other products?

It's proven and practical. I use the same tools that are included in the toolkit. And I've been doing strategy for well over a decade with big and small companies, and across different use cases like business, product, growth, monetisation, productivity, operating model, digital experience, technology and platform strategy.

Most courses, text books and lessons are too focused on theory and taught by people who don't practice strategy and get paid for it. They teach you all the theory and sometimes give you a standard, outdated template, which can't actually be used in the real world anyways. Also, they usually focus on one topic area whereas the Strategist Toolkit covers the full strategy lifecycle, from 'idea' to 'answer' and to taking action.

I want this, what exactly am I getting?

You are getting the Strategist Toolkit which is a pdf download, available instantly. You get the 7-Day Fast Start Video Series which are a series of bite sized lessons to get up and running, and how make the most out of the Strategist Toolkit and how to apply the lessons when creating your strategy.

You are getting the Killer Slide Breakdown, a video lesson that deconstructs a high impact strategy slide. You get the Workshop Guide PDF that explains how to run and get the most out of an upcoming workshop. You are getting the One Page Strategy Template PPT that you can use to describe your strategy in a nutshell.

You get the Strategist Toolkit Cheatsheet PDF to use as a quick reference. You get the Elevator Pitch which is a video lesson on giving a quick go-to strategy update. You also get the Recommendation Email which is a video lesson that describes how you can write a strategic recommendation email or memo to an important decision maker.

And you also get the Strategy Letters which is a 21 day email series of advanced strategy techniques and lessons.

On top of all this, you get the Strategic Thinking Method course which is a new online course on the 7-step strategic thinking model and how to use the tools in the Strategist Toolkit to make ridiculously good strategy.

Do you offer more in depth help?

Yes. Nothing was held back while creating this toolkit but for people who want further help, we do offer opportunities to "upgrade" your order after purchasing.

Is there a guarantee?

Yes, you get a 30 day money back guarantee in case it's not for you. Just send an email to support@overnightstrategist.com and request a refund.

Backed By My Unconditional 30 Day Money Back Guarantee